The reviewer

Posted Nov 17, 2006 in Blogging, Making Ends Meet, si-blog.

This is the first of an ongoing series of sponsored posts that will be featured on this blog from time to time. I'm going to talk about a clever new service called ReviewMe which aims to directly link advertisers with bloggers.

I came across ReviewMe on the blog of a friend of mine, so I went to have a look at the ReviewMe website to see what the fuss was about. I was immediately impressed by a clean, user-friendly site that reminded me of Skype's. Advertisers and bloggers each have their own area, and both groups are treated to helpful tips and resources to get the most out of the arrangement. I like the ReviewMe blog, featuring (and this made me laugh) the World's Biggest RSS Button.

Advertisers can choose from a list of blogs from a variety of categories. Blogs are rated according to factors such as traffic and link quality, and then given a price. That means that they can easily choose how much they wish to spend and directly correlate their expenditure with results. The nice thing about this system is that it is very transparent - there are no hidden costs of catches.

This particular review of the service only offers my initial impressions, based on studying the ReviewMe website and signing up for the service. Once I have had a chance to do a few more reviews, I will post again with more details of my experience.


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